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As part of our long-lasting partnership with OMEK, we’ve added art to our hard shell luggage to support a community cause. We've partnered with visionary artist Kevin Rooi, to redesign our latest icon, the Resist'r Case, resulting in five unique cases that showcase his vibrant artwork and our commitment to durability.
Kevin Rooi is a multidisciplinary designer and lettering artist born in the Caribbean, now living in the Netherlands. Like the Caribbean, Kevin is full of energy and passion which he integrates into each of his designs with a splash of multi-culture that makes them unique. He works spans advertising, illustration, environmental communications, textile, product and workshop facilitation.
To celebrate this launch and bring together with OMEK community, we hosted an event in Amsterdam on October 15, where Kevin Rooi performed a live painting on the Resist'r Case.
This collection not only celebrates creativity but also supports an important cause: for every Resist’r Case sold, Eastpak will donate €100 to OMEK, an organization dedicated to connecting and empowering individuals of bicultural African descent. This project is one of many collaborations with OMEK, reinforcing our long-term commitment to uplift and empower their community. Together, we aim to create meaningful impact and drive positive change.
VF INTERNATIONAL S.A.G.L., whose registered office is at Via Laveggio, 5, 6855 – Stabio, Switzerland. Company Registration number Stabio - CH-514.4.028.163-8, VAT Number CHE-111.650.898